#4.) An edgier product
One of the biggest advantages that AEW has over WWE is the fact that they have a TV-14 rating. Granted, WWE’s PG rating has helped make the company more money than ever before, the biggest criticism has been the creative compromise that it has caused to the programming. Not that they need TV-14, but it helps give AEW the potential to have an edgier product.
An edgier product will help group in a much wider demographic of adults who are willing to spend money on the product, whether it’s merchandise, live events or PPVs. Having an edgy product will make it the perfect alternative to watch and many fans will be sticking around.
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