WWE star Seth Rollins believes being a bad guy in wrestling is easier in 2025 than ever before.
Speaking on the Games With Names podcast, Rollins explained that negativity on social media plays a huge role. He says modern fan behavior, especially online, has completely changed how heels are received.
“Now, I will say this, it’s much easier in 2025 to be a bad guy than it is to be a good guy because everybody wants to hate everything. That’s that’s like that’s what they all want to do. No one wants to get online and talk about how much they love something because no one cares. They just want to get online and bitch about anything they can find. They want to complain about anything.
Rollins said this mindset makes it simple for wrestlers to draw heat. “So, it’s so easy to troll people, to mess with people. It’s so easy to just get people to hate you. It’s like it, there’s no wrong. You can do no wrong. You can do no wrong as a bad guy.”
Seth Rollins explains why being a heel doesn’t hurt anymore in modern WWE
According to Rollins, mistakes don’t hurt heels the way they used to. “You can screw up left and right. You can mess up your promos. You can screw up in the ring. Doesn’t matter. They’ll boo you for it, and then you’re gold, you know?”
He also pointed out one challenge modern heels face. Fans today understand wrestling better than past generations. “The thing that’s different… is that our audience nowadays is so intelligent that they know you’re playing a character. And if you do that too well, then they start to like you. And so you stop losing the ability to heel.” [H/T: wrestlingnews.co]
Before being sidelined, Rollins was playing a heel before his faction, The Vision, betrayed him and wrote him off TV after he suffered a shoulder injury in his match against Cody Rhodes at WWE Crown Jewel.
Read More: Seth Rollins Details How He Got Injured At WWE Crown Jewel
