Throughout 2021, many released WWE Superstars created great video content to post to social media to excite their fanbases, leading to their eventual return to the ring with another company. All Elite Wrestling‘s Ruby Soho arguably did it better than anyone.
Ruby Soho recently sat down with Chris Mueller of Bleacher Report to discuss her arrival to All Elite Wrestling and various other subjects. When asked about her incredible “Runaway” video series that she posted on social media before her debut at AEW All Out, Soho told the story about how it all came about:
“His name is Giancarlo Dittamo,” Ruby Soho said. “I’ve actually mentioned his name before and I think they called him John Carlos and I was like, ‘Oh, no.’ He and I have known each other and worked with each other in the past.
“He kind of approached me shortly after my release and had mentioned to me the idea of doing some videos, and then we kind of collaborated on the ideas and the feelings and the experience I had post-release and how I would like to represent that. He just took the ball and ran with it and created this beautiful art that he had created with the videos. He captured those moments and those feelings so well. I just couldn’t be happier with them.”
One of the greatest things about the video series was the number of easter eggs featured in the videos. Soho revealed that a lot of them were left up to interpretation:
“One of my favorite parts of the whole experience was the reaction. Because to me, that’s what art is. Interpretation,” Ruby Soho said. “And there were so many different interpretations to a lot of the Easter eggs that we left throughout the videos. A lot of people were reading into things that weren’t necessarily Easter eggs but they kind of wanted them to be. It was really cool to see the close attention people paid to the videos once they realized there were little Easter eggs left for them.
“I wanted to do [the videos] because I didn’t do any interviews aside from Lars’ podcasts. I was pretty social media silent after I had gotten released because I felt like that I wanted to take that time for me. I wanted to take that time to just kind of process everything, and I wanted to speak out when I was ready.
“I think one of the things that I loved about it is that I was social media silent and people didn’t really know what the process was after my release or how I was feeling because I wasn’t really vocal about it. Those videos really took you on that journey with me of how I was feeling and what I had gone through without me actually having to say anything, which I think is really beautiful.”
READ MORE: Ruby Soho Built A Farm And Bought Some Horses While She Waited For Her WWE Non-Compete To Expire
Did you enjoy Ruby Soho’s “Runaway” series? Do you think videos like hers will be the norm going forward? Let us know your thoughts by sounding off in the comments section below.
