IMPACT Wrestling announced a new partnership with leading OTT service XUMO, a company specializing in over-the-top VOD and live premium digital channels.
XUMO gives users the power to instantly access their favorite programs via smart TVs, and mobile and streaming device integrations. Through its broad, multi-screen distribution network, XUMO further expands IMPACT Wrestling’s reach across the United States, bringing their IMPACT Wrestling Channel to the more than 24 million unique users on the platform.
“This landmark partnership with XUMO provides us with a unique opportunity to bring the IMPACT Wrestling Channel to nearly 50 percent of smart TVs in the United States,” said Jaime Pollack, Chief Revenue Officer, Fight Media Group, which includes IMPACT Wrestling. “We look forward to sharing our expansive library of high-quality professional wrestling programming with XUMO’s users, giving them the ultimate viewing experience with iconic matches, engaging stories and exclusive original series.”
“For almost two decades, IMPACT Wrestling has blazed a trail as one of the world’s most popular franchises of its kind,” said Stefan Van Engen, SVP of partnerships and programming at XUMO. “XUMO is dedicated to providing our viewers with the absolute best in premium entertainment, making the IMPACT Wrestling Channel’s eclectic offerings the perfect complement to our growing lineup. We are excited to build on this strong partnership with IMPACT as we move into 2021.”
The IMPACT Wrestling Channel boasts more than 1,000 hours of new and classic original content celebrating squared-circle icons from Hulk Hogan, Ric Flair and Sting, to Kurt Angle, Kevin Nash and AJ Styles; as well as IMPACT’s current roster of world-class athletes which includes IMPACT World Champion Rich Swann, Tag Team Champions The Good Brothers, UFC Hall Of Famer Ken Shamrock, hardcore legends Rhino and Tommy Dreamer, X-Division Champion Manik, former NFL player Moose, established stars Sami Calllihan, Eddie Edwards, Eric Young, Heath, Brian Myers and The Motor City Machine Guns. The IMPACT roster also features the hard-hitting Knockouts Division, with reigning Knockouts Champion Deonna Purrazzo, Jordynne Grace, Tenille Dashwood, Taya Valkyrie, Rosemary, Kiera Hogan and others.
IMPACT programming is televised globally in 120 countries including AXS TV in the US, as well as Mexico and the Commonwealth Of Independent States, Latin America, Canada, the United Kingdom, Africa, India and Russia. IMPACT content is also conveniently accessible via YouTube, Twitch, Pluto and social media platforms.
For more information, visit www.impactwrestling.com.
About XUMO
A pioneer in streaming television and media entertainment, XUMO offers over 200 digital channels of free premium programming across 12 genres, including Sports, News, Kids and Family Entertainment, Live Events, Comedy, Lifestyle, Movies, and more. The free, ad-supported service reaches 24 million unique monthly users via a multi-screen distribution network of smart TVs, mobile, web, and streaming boxes. XUMO delivers its over-the-top (OTT) video-on-demand (VOD) and LIVE linear digital channels through content partnerships with popular media providers such as ABC News Live, FOX Soul, Deal or No Deal, beIN SPORTS XTRA, FREE Kids TV, NBC News NOW, Black News Channel, America’s Test Kitchen, and Antiques Roadshow UK, as well the PGA TOUR, and many others. The company is based in Irvine, CA. Learn more about XUMO at: www.xumo.tv and follow @XumoTV on Twitter.
