WWE Names Kristina Salen As New Chief Financial Officer

 

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Photo by Desiree Navarro/WireImage

Following the exit of George Barrios and Michelle Wilson from WWE, Frank Riddick III took over as interim Chief Financial Officer for the promotion. Now, WWE has officially named a permanent CFO in Kristina Salen. Salen will begin on August 3.

From WWE:

WWE® NAMES KRISTINA SALEN CHIEF FINANCIAL OFFICER

STAMFORD, Conn. – July 7, 2020 – WWE (NYSE: WWE) today announced the appointment of Kristina Salen as Chief Financial Officer reporting directly to WWE Chairman & CEO Vince McMahon, effective August 3, 2020.

Salen served as the first CFO of Etsy, where she grew the business from $895 million in gross sales to $3 billion in four years, led and executed the company’s IPO offering, and built and managed its Business Development, Strategic Planning, Investor Relations, Accounting, Tax and Data Analytics functions.

Salen also held CFO/COO roles with Moda Operandi and Translation Enterprises/United Masters, and managed global media and telecom funds with Fidelity Investments. Earlier in her career, she served in financial analyst positions with Oppenheimer Capital, Merrill Lynch Investment Managers, and Lazard Freres & Co. She sits on the Board of Directors and Audit Committee for both SiriusXM and Cornerstone OnDemand.

About WWE
WWE, a publicly-traded company (NYSE: WWE), is an integrated media organization and recognized leader in global entertainment. The company consists of a portfolio of businesses that create and deliver original content 52 weeks a year to a global audience. WWE is committed to family-friendly entertainment on its television programming, pay-per-view, digital media and publishing platforms. WWE’s TV-PG, family-friendly programming can be seen in more than 800 million homes worldwide in 28 languages. WWE Network, the first-ever 24/7 over-the-top premium network that includes all live pay-per-views, scheduled programming, and a massive video-on-demand library, is currently available in more than 180 countries. The company is headquartered in Stamford, Conn., with offices in New York, Los Angeles, London, Mexico City, Mumbai, Shanghai, Singapore, Dubai, Munich, and Tokyo.

Additional information on WWE (NYSE: WWE) can be found at wwe.com and corporate.wwe.com. For information on our global activities, go to http://www.wwe.com/worldwide/.

About WWE Network
WWE Network is WWE’s award-winning digital streaming service featuring every live WWE pay-per-view, original programming and more than 11,000 hours of video on demand. Available anywhere, anytime on any device, WWE Network can be accessed on TVs, gaming consoles, mobile phones, tablets and computers.

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