DUMB & DUMBER
The rebranding of TNA as IMPACT is smart. TNA was a Russo/Terry Taylor-type pun that BACKFIRED. Advertisers thought TNA meant T n’ A, breasts and posterior. TNA actually picked a company name that was counterproductive. How stupid can you get?
But erecting IMPACT billboards in Stamford, CT, the home of WWE…that’s pretty stupid, too. You tweak…
