#1.) Stop frequent title changes
This is a problem that has plagued both brands and it may be that way for the Women’s championship as well. There are way too many title changes and that alone instantly devalues the championship. It’s hard to find a reign nowadays that lasts more than two months and due to the stiff competition, WWE just keeps finding the need for the title to change hands.
Hopefully, they emphasize on long title reigns, because the prestige of the title increases and the payoff for title changes are far better.